Congratulations to radio station KDIA for its recent induction into the Bay Area Radio Hall of Fame as the 2018 Legendary Station. KDIA has been a staple of the bay area African American music scene for over 50 years. However, there was a time when African American music was not played on Bay Area airways.
Prior to World War II, there were not radio stations featuring only African American music, and as late as 1947, and well into the early fifties, it continued with musical formats that reinforced racist stereotypes mocking Black culture. Formats began to change as a direct result of the unanticipated impact of a growing Black listening audience coupled with its significantly increased political and economic clout. Jazz, rhythm and blues and gospel music were now being played.
KDIA Lucky 13 debuted in 1959 when Egmont Sonderling, owner of Memphis-based WDIA, purchased KWBR from